Our Mission

Our mission is to develop evidence-based medical education and health communications that measurably change how clinicians practice and how patients understand their care.

About

Dr. Marissa Fontanez is a healthcare leader who has spent over a decade at the intersection of direct clinical practice, educational strategy, and operations. She began her career in psychology and transitioned into nursing, earning her doctorate in nursing and completing a fellowship in integrative medicine through the Academy of Integrative Health and Medicine. Across clinical, educational, and operational leadership roles, she has built and led cross-functional teams, scaled education programs, driven strategy, and designed CME and CE-accredited curricula across therapeutic areas.

What sets her apart is the rare combination she brings: a strategist who builds systems, a clinician who designs education. She thinks about clinical education through the lens of adult learning theory and instructional design, but grounds every decision in real practitioner workflows and evidence-based practice. Whether serving as a strategic learning partner to a startup CEO or designing curriculum for a pharma client, she connects organizational goals to learner needs, translates strategy into execution, and measures what matters. Her clinical foundation - and her commitment to integrative, whole-person care - shape how she leads: rigorously evidence-based, deeply practitioner-centered, and always focused on measurable impact.

Education

  • Integrative Medicine Fellow – Academy of Integrative Health and Medicine

  • Doctorate, Nursing | Family Nurse Practitioner – University at Buffalo, New York

  • Bachelor of Science, Nursing – University at Buffalo, New York

  • Bachelor of Science, Psychology – Fordham University

Certificates

  • Medical Editing – American Medical Writers Association 

  • Implementing the Standards for Integrity and Independence in Accredited CE – Accreditation Council for Continuing Medical Education (ACCME) 

  • Learning Experience Design – University of Michigan

  • Strategic Planning in Health Care – Society for Healthcare Strategy & Market Development

  • Foundations in Medical Affairs – Medical Affairs Professional Society 

  • Digital Marketing Certification – HubSpot Academy   

  • Content Marketing Certification –  HubSpot Academy             

  • Good Clinical Practice (GCP) – NIDA Clinical Trials Network, National Institutes of Health                    

  • Good Manufacturing Practices (GMP) – CITI Program             

  • Good Clinical Practice for Clinical Investigations of Devices – CITI Program                                                

Professional Affiliations

  • Alliance for Continuing Education in the Health Professions

  • American Medical Writers Association

  • Medical Affairs Professional Society

  • Society for Healthcare Strategy & Market Development